THE BUSINESS OF MARKETING YOUR ART
Workshops for Artists and Photographers
ABOUT THE WORKSHOP: This full-day, interactive workshop is for artists who want to learn how to promote themselves and market and sell their work. Rene Griffith will provide information, inspiration, and encouragement to help you develop a plan for your art career. Rene will teach you:
How to develop the skills you need to analyze, organize, and build your art business.
How to get publicity, write a press release, your artist statement and bio, and put together a media kit.
How to improve your website, collect more contacts, and design persuasive email campaigns.
How to find direction for your art and set strategies for marketing and licensing your work.
How to create alternative places to promote and sell your work.
How to create an action plan to achieve your goals, and much more.
At the end of the workshop, you will have the tools and confidence needed to present yourself in a professional manner. The program includes 6 hours of instruction, Q & A, and a 50 page reference/resource booklet.
ABOUT YOUR INSTRUCTOR: Rene Griffith is a painter and photographer who also teaches art marketing workshops. Her background includes an MBA from the University of Miami and additional studies and hands-on experience in the business of art. Rene has taught college classes and alternative photography workshops, and has extensive experience in licensing her images.
WORKSHOP TESTIMONIALS: Here's what some of her students have said:
"Whether you want to increase your sales, secure gallery representation, or just plain get organized and present yourself as a serious artist, you will find information of value in this workshop."--Robin Moore, director Art League of Daytona Beach
"I wanted to let you know how happy I am that I took your workshop. Thank you for your insight and encouragement as I have been transitioning into the person I have always wanted to be--a practicing artist with goals and a passionate drive. I have learned so much more about the business of art than I did throughout 4 years of college. You have made me answer the hard questions about my art, and now feel I have more confidence going forward because of that. Thank you!"--Jasmyn Jeffers, artist
"Thank you so much for your generous advice and practical information for artists. Putting the information to immediate use resulted in a ten-fold increase in traffic on my website, a paid speaking engagement, a television interview, and the first sales of my new book. What I learned will continue to facilitate future earnings."--Dawn Currie, photographer
"Just wanted you to know that I am going over the handouts from the workshop and find they are all great references. You are a TRUE INSPIRATION! Thanks for giving us the tools to get going on our journeys."--Debbie Smith, artist
"As I mentioned before, you have been an excellent instructor. Your lessons have been well prepared, hand-outs comprehensive, and you have been very generous sharing your knowledge and experiences. Thank you."--Marg Kuhl, artist